Wabi Wabi Price USD

Wabi ecosystem brings together Brands and Consumers and makes it easy, fair, and private for them to share value and information.

Consumers who are part of the ecosystem are rewarded with Wabi and can use a number of tools that are meant to help them make better choices about what they buy. Consumers trade in their tokens at a special Marketplace where they can buy thousands of unique items from all over the world and have them shipped to them.

Participating brands use Wabi tokens to get unique data sets about how customers act, which helps them make better marketing and strategic decisions. Also, the Brands use Wabi to give users an incentive to make new data, which speeds up testing of hypotheses and iteration.

Alex Busarov and Yaz Belinskiy started Wabi in 2013. The two founders met in high school. After going to the London School of Economics, they each went to work as a consultant at McKinsey and Bain. After working on several important cases in the Consumer Goods industry, the two became sure that there must be a better way to do marketing and that the inefficiencies in the FMCG industry, which often put public health at risk, could be fixed with technology and hard work.

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